Jamie was one of the best inventors I met in SF/LA, and her Temptress Bra was one of the best ideas I've heard in a long time -- not that I need one. She also had a lot of data and a great story to back it up, too (she didn't get a chance to tell her back story on TV -- maybe she'll tell it on her website.) Those American Inventor judges were nuts not to pass her along.
But their nuttiness is an integral part of the show. Melissa noted that each episode seems to chose a particular judge to make look like a Grade A ass or nutcase. I'm not saying that they aren't Grade A asses or nutcases to begin with, but clearly decisions were made during the editing process to show them in the worst possible light (or who knows, maybe it could be even worse?)
A couple of friends have said they find the show almost unwatchable because of its cruelty, and now we can say that at least it's cruel to the judges as well as the contestants.
But I still enjoy it. My intellectual rationale is that I think it actually does a good job of illustrating:
A) The endless creativity and heartbreaking optimism of the "common man." Who knows what "common man" means, but I think I noted before that I didn't see many people who looked like CEOs or millionaires, and was impressed by the number of women and minorities I did see. Sure, many of the contestents are made to look like crazy people or fools, and many of them aren't "in" on the joke, but I think that as an audience, we're also genuinely moved to feel empathy for them.
B) The total absurdity of consumer culture. Most of these inventions aren't any crazier than what's on the shelf at Walgreens, and the show encourages us to laugh at them, and I think that's a good thing. I've long said (or maybe just mumbled to myself under my breath) that my blog is my way of improvising on the comic themes of consumer culture. I think this show does a pretty good job of the same thing.
C) The absolute cruelty and inhumanity of capitalism, as personified by the judges and illustrated by the stories of the contesents, as well as the very existence of the show itself. Granted, it's perpetuating it at the same time as it's making it visible.


